May 13th, 2024

User-centered concept and design for bosch-ebike.com

Image: Robert Bosch GmbH
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Caspar TajbakhshPlatform Program Management

Following the relaunch of the website, customers can now find everything they need to know about motors, displays, batteries and digital services for eBikes even faster.

A new visual appearance, needs-oriented user guidance and intelligent content preparation now offer users an even better experience on the redesigned website. Based on in-depth research and analysis of the existing website content, a comprehensive concept and design was created that focuses on the needs of customers. All information on models, services, products and dealers is now available here in a compact and clear format.

The term 'flow' is an essential part of our DNA. The professional approach and creative input of the team at Experience One brought this flow to the end customer website and thus contributed significantly to the success of the project.
Dennis Dietrich, Online Marketing Manager / Teamlead Web B2C, Bosch eBike Systems
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