The Bosch Brand Guide wins the “Red Dot Award” 2021 for its simple navigation and structured user interface.“ 2021.
The Digital Design System, developed by UX and UI expert Experience One, was awarded for its outstanding design and first-class interface.
The Bosch Digital Design System is a central online platform that unites all guidelines and building blocks of corporate and digital design, and within the company, all users can contribute to this authoritative instance. As a “Living Style Guide”, it provides templates, libraries, front-end code, assets and more for digital touchpoints in a clearly structured user interface with coherent and easy navigation.
This way, the Bosch Brand Guide not only safeguards the global brand identity, but also ensures a shortened time-to-market for digital offers and services, high-quality front-end code, and lower costs for the design and development of assets and templates.
The “Red Dot Award” is a design competition in which outstanding products, brands, communication design works as well as prototypes are awarded by a jury consisting of designers, professors, and journalists from different disciplines.